Our Precision Marketing Solution
- Clear positioning and messaging that speak to specific, defined producer segments and resellers.
- Access to real farm data to target directly to farmers and market to real buyers, not broad guesses.
- Integrated campaigns that support your sales team in the right seasons.
- Measured performance, so you know what works and can scale it.
Learn more about the services we offer:
Marketing Coordination
CoBright will provide a marketing coordinator who will be the conduit between your team and CoBright. The marketing coordinator will coordinate all work and be your advocate in our business. Typically we meet with you weekly to report on past activity and plan future activity.
Precision Ag Campaign Management
Strategically using targeted data and specialised marketing technology to communicate the right messages to the right audience, at the right time. Using field-level insights to drive high-conversion, personalised, repeatable engagement with your ideal customers.
Website Content Updates
Updating the existing website content using the content management system (e.g. updating banners, products, images, uploading linked brochures, etc).
Graphic Design
As your outsourced graphic design department, we'll work with you to design website graphics, video graphics, stationery design, brochures, ad design, signs, business cards, and posters.
Content Creation
Create written content for newsletters, blogs, white papers, and more, using Google Docs as our collaboration/proofing tool.
Video Editing
Edit and design appropriate graphics for video content supplied by you. Loading these to appropriate playlists on your YouTube channel.
Print Management
CoBright will gather quotes and organise printing for all printed collateral.
Marketing Strategy
Meeting as required to plan for upcoming activities and strategy. CoBright will also advise on new and alternative methods to communicate messages to your customer groups.
Email Marketing
Create and send eNewsletters/email broadcasts to customer segments and prospects as required.
Measurement & Reporting - Dashboard
Developing and maintaining effective marketing campaigns relies upon good measurement and reporting. CoBright can measure phone calls, web enquiries, traffic, engagement and online sales using a variety of tracking methods. Results from your various channels including social media, website, print, and digital marketing are pulled together into a single, live dashboard.
Trusted web design and managed marketing for agribusiness
CoBright has been designing custom websites and curating specialised marketing campaigns for over twenty years.
Our web developers, content specialists, and graphic designers are experts at uncovering what makes your business shine, collaborating to deliver everything you want in a website and all the things you didn’t know you needed.
We take the time to shine the spotlight on your unique value through custom design and content.
Offering your business a proactive, purpose-built solution for all your agrimarketing needs
Agriculture is a highly innovative and resourceful industry, and marketing in this space should measure up to the same standards. If you’re struggling to make a dent in the marketing space, you’re not alone.
Our AgMAT Engine shifts marketing towards precision and profitability, two things agriculture is constantly striving towards. Whether it’s livestock, cropping, machinery, or professional services, the AgMAT approach has proven successful.
Achieve meaningful marketing outcomes with expert support every step of the way.