Who
Plant & Pick Spares
Where
Western Downs, Queensland
What
Plant & Pick Spares is a family-owned business specialising in premium aftermarket machine parts, wraps, lubricants, and other products meticulously tested for Australian conditions, ensuring superior quality for growers.
Specifications
CoBright partnered with Plant & Pick Spares to create an e-commerce website that not only highlights their diverse product range but also offers customers an easy online platform to request quotes.
The Challenge
Plant & Pick Spares realised their website lacked a product catalogue, requiring users to download and email product sheets manually.
The new website needed a streamlined e-commerce experience to highlight their expertise in cotton farming and machinery.
The Solution
As a licensed Shopify Partner, CoBright collaborated with Plant & Pick Spares to design and develop a custom Shopify website aimed at enhancing user experience.
CoBright’s developers included a cart-to-quote function, allowing users to select items and request competitive quotes.
Additionally, CoBright’s copywriter curated photography, content, and video files to highlight Plant & Pick Spares history and expertise in cotton farming and the industry.
The Outcome
Plant & Pick Spares new e-commerce platform significantly enhances user experience with a streamlined online ordering process. The innovative cart-to-quote function enables competitive quoting without the need to update the website's product catalogue continuously.
Furthermore, the website now effectively celebrates Plant & Pick Spares rich history spanning three generations of cotton farming and their significant contributions to the cotton industry.
Build your eComm site with CoBright
As a licensed Shopify partner, CoBright can expertly develop and manage online stores using the Shopify platform.